LucidityLondon

INSIGHT & ANALYSIS

DESK RESEARCH

We begin most research investigations by looking at research which already exists to inform us about a market, brand, target consumer, competitor or recent event.

 

Lucidity find and review secondary data from a wide range of sources including commercial research reports, newspaper and magazine articles, journals and government and NGO statistics on behalf of our clients to extract knowledge around new topics or fresh opportunities directly linked to our client's needs.

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AN OCEAN OF DATA

Marketing Audits

Surveys

Focus Groups

Desk Research